Privacy policy

1. Introduction

This Privacy Policy describes how we collect, use, and share your personal information when you visit or make a purchase from our website (the “Site”).
By using this Site, you agree to the terms described in this Privacy Policy. We are committed to protecting your personal data and respecting your privacy in accordance with applicable Egyptian data protection laws and international best practices.

2. Personal Information We Collect

When you visit the Site, we may collect the following information:

a) Device Information

We automatically collect information about your device, including:

  • Your web browser type and version

  • IP address and geographic location (country/city level)

  • Time zone

  • Referring pages and session duration

  • Some of the cookies installed on your device

This “Device Information” helps us understand how visitors use our Site.

We collect Device Information using:

  • Cookies – small data files stored on your device. You can learn more about cookies and how to disable them here: www.allaboutcookies.org.

  • Log files – track actions occurring on the Site, collecting IP address, browser type, ISP, referring/exit pages, and timestamps.

  • Pixels / Tags – electronic files that record information about how you interact with the Site.

b) Order Information

When you make a purchase or attempt to make a purchase through the Site, we collect:

  • Full name

  • Billing and shipping addresses

  • Payment details (e.g. credit/debit card, wallet, or other payment methods)

  • Email address

  • Phone number

We refer to this data as “Order Information”.

3. How We Use Your Personal Information

We use the information we collect to:

  • Process and fulfill your orders, including payment and delivery

  • Communicate with you regarding your order or any inquiry

  • Improve and personalize your shopping experience

  • Detect and prevent fraud or unauthorized activity

  • Send you updates, promotions, or marketing communications (if you consented)

We also use Device Information for analytics to improve our website performance and marketing campaigns.

4. Sharing Your Personal Information

We may share your personal information with trusted third parties, including:

  • Payment processors (e.g. Paymob, Kashier, PayTabs, or other local gateways) to process your transactions securely.

  • Shipping and logistics providers to deliver your orders.

  • Analytics services such as Google Analytics to understand how users interact with our Site.

You can read how Google uses your information here: Google Privacy Policy.

We may also disclose personal data if required by law or legal request from Egyptian authorities.

5. Behavioural Advertising

We may use your personal information to provide you with targeted advertisements or marketing that may interest you.
You can opt out of targeted advertising at any time by adjusting your ad preferences or contacting us directly.

For more information about targeted advertising, visit the Network Advertising Initiative.

6. Data Retention

We retain your personal information as long as necessary to provide our services and comply with legal obligations.
If you wish to delete or update your information, please contact us (see section 9 below).

7. Security

We take reasonable technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction.
However, no transmission over the Internet or electronic storage method is 100% secure.

8. International Transfers

If your information is transferred or processed outside Egypt, we ensure that it receives an adequate level of protection consistent with applicable data protection laws.

9. Your Rights

Depending on applicable laws, you may have the right to:

  • Access the personal data we hold about you

  • Request correction or deletion of your data

  • Withdraw consent for marketing communications

To exercise these rights, please contact us at the email below.

10. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, operations, or legal requirements. Updates will be posted on this page with a revised “Last updated” date.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

📧 Email: info@plaidy-eg.com
📍 Address: Cairo, Egypt
📞 Phone: +20 100 6538347

Last updated: November, 2025